I love Fage yogurt. LOVE it. I used to be a Chiobani person, but after a trip to a friend's I've been converted. The only bad part - my local store only carries strawberry, and usually only the 2%. There is only a one point difference between the fat free and 2% - but some days I need that point! I love that the Fage separates the fruit glob from the yogurt, since some days I am not wanting that much glob. Chiobani has way too much glob for me. If you haven't tried Fage, or for that matter Greek yogurt, do it. It's awesome!